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What are your Facebook audiences up to?

What are your Facebook audiences up to?

Targeting the right audience is one of the things that can make or break your Facebook ad and the only way you are really going to know if you have the right audience is through testing. Even when you have tested things can change. The audience you targeted last week...

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Using Tags and Segments in ConvertKit

Using Tags and Segments in ConvertKit

Have you made the move from your old email provider to ConvertKit but are a bit confused about the difference between segments and tags? Planning out how to use them will make your life so much easier! Tags vs Segments (vs Forms) I like to think of tags as the nitty...

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Warm and Cold Audiences and Facebook Ads

Warm and Cold Audiences and Facebook Ads

Have you heard people talking about warm and cold audiences? I am guessing you have worked out they aren’t talking about people living in at the North Pole or in the tropics. In simple terms, warm audiences are people who know you and are familiar with your work...

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My top 5 reasons to document your processes early

My top 5 reasons to document your processes early

Are you like me, setting up a new business? If you are then you might be feeling a bit overwhelmed with how much you have to get on top of. And it is easy to get caught up in the more creative side of things like creating new products, designing logos. working with...

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How to organise your receipts (and make tax time a breeze)

How to organise your receipts (and make tax time a breeze)

One of the least exciting parts of running a business is keeping track of your expenses - organizing your receipts and recording them somewhere. I know a few crazy people like me who like the numbers that get generated from doing this work, but actually doing the...

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Custom facebook audiences

Grab my free guide on using Facebook ad custom audiences for better ads

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