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Discovery Calls for Introverts

Discovery Calls for Introverts

As an introvert, discovery calls may not be your favourite thing! For me the actual discovery bit is fine. It is the initial small talk that I find the most difficult. I either leap straight to business which all feels a bit abrupt or I lean on my British heritage and...

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4 Characteristics of a Great Opt-in

4 Characteristics of a Great Opt-in

Opt-in not converting to sales? Or like me need a new one because it is a new year and you are changing things up in your business? There are some big picture things you need to think about like how your opt-in links to the services or product you are selling and the...

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Don’t waste money on Facebook ads with a dud opt-in!

Don’t waste money on Facebook ads with a dud opt-in!

I am working with a client at the moment and we are seeing amazing results. And while I would like to say it is all down to my ad magic, I think the real reason we are seeing such great results is because she has created an opt-in that people want. Facebook ads can do...

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10 ways to use your thank you page to grow your business

10 ways to use your thank you page to grow your business

Have you read my blog post on what a thank you page is and have you set one up yet? If you have, are you putting the page to work to create your community and generate more sales for your beautiful business? This is something I need to work on – my thank you page is...

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3 reasons to advertise to your email list

3 reasons to advertise to your email list

  If you have been read just about any blog for entrepreneurs, you will be well aware of the benefits of growing your email list for your business. Unlike social media platforms, your email list is the platform you own for talking to your audience. But there is...

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What is a thank you page?

What is a thank you page?

If you are going to use Facebook ads to advertise an opt-in then you need to tell Facebook that you want to optimise your ad to increase conversions on your website. Facebook will then optimise your ad to show it to people in the audience you have selected who are...

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Custom facebook audiences

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